Production Process - Week 5
Production Process Week 5, Video Task To me, design thinking is the process of generating ideas for a design concept. In the first video (https://youtu.be/gHGN6hs2gZY), ‘What is Design Thinking? An Overview’, Jonathan explains that design thinking is a philosophy and a set of tools to help us solve problems creatively. This can be used if a company is trying to create something new or when a company or team is trying to solve a complex problem. I had learned that there are 5 steps to this process. The first step is empathising. This is about knowing and understanding the people or business we are trying to design the product for. In the video we are asked what is their problem?’ and ‘what do these people do?’. These questions allow us to build a persona and fully understand who we are designing for. Step two talks about defining. This breaks down everything in step one where we have to ask ‘what are the users needs’ and ‘what are the insights we use’. This shows us what sort...